As Ever

Crafting The Perfect Gifting Collection

As Ever

Overview

"For As Ever, a lifestyle brand founded by Meghan Markle, we developed a packaging system designed to support everyday use across an expanding range of products. The system was conceived to live naturally in the home, balancing simplicity with care without asserting itself as a separate layer. Design and production were developed in parallel, allowing materials, structure, and finishes to be resolved as a cohesive whole. Familiar forms and composed details position the packaging as part of the brand experience itself. The result is a flexible packaging language that translates the brand’s values into physical form."

Services

Retail Packaging

Design & Innovation

Manufacturing Services

Inventory & Fulfillment

Sector

Food & Beverage

Luxury

Design and manufacturing were developed in parallel. This approach supported a compressed timeline from concept to production.

The packaging establishes a quiet, recognizable presence across the product line. Form and material work together to support the brand.

We were overjoyed to get to participate on the launch of As Ever. The packaging for us is a moment to gift joy and provide a keepsake for generations to come.

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